Campaigns

Send bulk WhatsApp messages to your audience using approved templates — schedule, track, and retry.

A campaign is how you send a message to many people at once. Find it at Dashboard → Campaigns.

Before you start, check you have:

A connected WhatsApp Business number (Connect to WhatsApp).
An APPROVED template to send (Templates).
Contacts in your audience, or a CSV ready to upload (Audiences).

Step by step: send your first campaign

Name it and pick a channel

Use a name you'll recognize later (e.g. "BF Sale — VIPs"). The channel is usually WhatsApp.

Pick a template

Only APPROVED templates appear. You'll see a preview on the right.

Choose who receives it

Three options — combine them if you like:

Contacts — pick specific people from your list.
Tags — everyone with a tag like vip.
CSV upload — paste in a list that isn't saved as contacts yet.

Fill in template variables

For each {{1}} in your template, tell Intelli what to put there:

Contact field — e.g. fullname.
Custom field — e.g. custom:order_id.
Static text — the same value for every recipient.

Schedule

Send now, or pick a date and time. Times are interpreted in your timezone — we'll show you exactly when it will go out.

Review and launch

The final step shows a summary: how many recipients, the message preview, and the send time. Click Launch.

Product templates: choose your products

If the template you picked is a commerce template, the form adds a product picker so the campaign knows what to sell:

Featured product — single-product templates show one product; pick it here. Its image, title, and price come from your catalogue when the campaign sends.
Product sections — multi-product templates group the products recipients will browse. Up to 10 sections and 30 products in total.
Carousel products — product-carousel templates take up to 10 products, one card each, shown in the order you choose.
Catalogue templates — these open your whole catalogue, so the only choice is the thumbnail: which product's image heads the message. Leave it unset and the first catalogue item is used.

You can't launch until the product selection is complete — if something is missing (no catalogue product picked, an unfinished section), an error tells you exactly what to finish.

What happens after you launch

A campaign goes through these states — you can see them on the campaign card:

Scheduled — set to go later. You can still cancel.
Running — actively sending.
Completed — all messages have been pushed to WhatsApp.
Paused — you stopped it mid-send.
Failed — something went wrong before the send could finish.

Reading the results

Click any campaign to see the details modal. Per message you get:

Sent — Intelli handed it to WhatsApp.
Delivered — it reached the recipient's phone.
Read — the recipient opened it (only counted if they have read receipts on).
Failed — usually a bad number, blocked sender, or template mismatch.

Drafts and retries

Drafts save as you go. Close the form, come back later, click Continue on the draft row.
Retry failures — if a campaign has failed messages (e.g. rate limits hit), use the retry option on the campaign menu to resend just those.

Need to fire off a single template to one number without setting up a full campaign? Use the Test option on the Templates page — it sends one approved template to any number you enter (Test your template).

Tips for a successful campaign

Start small. Send to 5–10 contacts first. Make sure the variables look right.
Check your template approval. A "pending" template can't be used.
Respect opt-out. If someone replies STOP, tag them and exclude that tag from future campaigns.
Watch the quality rating. If too many people block you or report messages, WhatsApp will lower your messaging limit.